Calyxta has turned 1 on December 3rd! The first anniversary of go-to beauty e-shop and community Calyxta looked like an upgraded version of a makeover party with your girl friends! Calyxta invited media friends and partners who celebrated with the entire team with cocktails and beats from Pioneer Philippines and "Singles of Manila" DJs Jess Milner, T-MAC and Quark Henares.
Calyxta had a stellar roster of beauty brands and services for the guests to try out themselves. Among these brands were Ciaté London, Tony&Guy, Maybelline, Browhaus, Strip, My Amazing Blow Dry Secret, and Enza Nail Spa. They also came prepared by providing a product display with tablets for those who only discovered about the site and learned their way around it.
Calyxta has been offering its readers and customers the best beauty portal online experience for a year now. Besides being an online shopping place for beauty products and services, Calyxta also creates an experience by curating beauty tips and tricks through video tutorials and how-to articles conceptualized by top, influential beauty writers and make up artists like Cat Juan Ledesma, Xeng Zulueta, and Amanda Padilla. Calyxta thanks its partners, Tony&Guy, Maybelline, L'Oreal Paris, Scent and Beauté, Harem Inc., Dewy Tree, I Do Nails, Pioneer Philippines, and Makati Diamond Residences for the collaborations, the growth and the success that wouldn't have been possible without them.
Calyxta is every woman's on- and offline authority source for aspirational yet attainable beauty. From the Green word Kallisto, meaning "she that is most beautiful,", Calyxta's name perfectly represents the vision of the brand - to be and be seen as one who passionately enhances beauty inside and out. It works as an e-commerce platform as well as gathers 'beauty involvers' - from professionals to consumers - to share their knowledge and passion for beautiful things. For further information, you may visit Calyxta's website.
Sumptuous snacks from Makati Diamond Residences
Beauty Blogger Jaja Ramirez at the Tony&Guy booth
More bloggers at the event